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Famous Amos is a brand of cookie first founded in Los Angeles in 1975. The company expanded quickly, selling more than 1 million dollars of cookies by its second year. ==History== Wallace "Wally" Amos was born in Tallahassee, Florida July 1, 1936. In 1948 he moved to New York City to live with his Aunt where they often baked cookies together.〔A&E Television Networks, LLC, ("Wally Amos Biography" ), "Bio", 2015〕 As an adult, Wally Amos, an Air Force veteran who worked as a talent agent with the William Morris Agency, would send his home-baked chocolate chip cookies to celebrities to entice them to meet and perhaps sign a deal with his agency. Amos hit a plateau working for the William Morris Agency and decided to strike out on his own. On March 10, 1975, Amos took the advice of some friends, and with $25,000 from singers Marvin Gaye and Helen Reddy,〔 he opened a cookie store in Los Angeles, California, naming it "Famous Amos".〔 In the first year he sold $300,000 worth of cookies, followed by more than $1,000,000 in sales in the store's second year of operation. By 1982 the company's revenues reached $12 million. The store proved so popular that the "Famous Amos" brand eventually branched out to sell cookies in supermarkets, a move that would later be emulated by other specialty stores such as Baskin-Robbins, T.G.I. Fridays, and Starbucks. In 1985 the meteoric rise began to slow down. That year the company lost $300,000 and had revenues of $10,000 million. Investors got involved to try and stop the downward spiral, but according to Mr. Amos, they took more of an equity stake each time and did not stay long enough to get the company back on track. By 1988 the company lost $2.5 million. That year the Shansby Group purchased Famous Amos for $3 million. After one year as a paid spokesmen for his sold company, Amos quit in frustration.〔 The Famous Amos brand has gone through a number of owners since inception.〔 Between 1985 and 1989, the Famous Amos company went through four different owners. In 1992 the President Baking Company purchased the brand from The Shansby Group.〔President Baking buys Famous Amos, ''Nation's Restaurant News'', Sept 28, 1992. ()〕 Then, in 1998, Keebler purchased the President Baking Company. It was then owned by Keebler until the Kellogg Company purchased Keebler in 2001. The brand is now a part of Kellogg's.〔 Today, there is a sign commemorating the first Famous Amos store in Los Angeles, located at West Sunset Boulevard and North Formosa Avenue in Hollywood. Wally Amos has created another brand of cookie called "Chip and Cookie", named after two characters he created in the 1980s. The Chip and Cookie brand is owned by Wally himself, and has a slightly different recipe than that of the Kellogg's variation. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Famous Amos」の詳細全文を読む スポンサード リンク
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